Advertiser & Event-Provider Terms

1. Who these terms apply to

These terms apply to businesses, brands, sponsors, event providers and other organisations submitting advertising, offers, events, sponsorship material or commercial enquiries to ShowCar.

2. Accurate and lawful content

You must provide accurate contact/business information and only submit material you are entitled to use. Content must comply with applicable consumer, advertising, intellectual-property, privacy and data-protection law. You must not submit unlawful, misleading, discriminatory, malicious or infringing material.

3. Advertising and targeting

ShowCar may display ads according to schedule, priority, vehicle make/model and broad country/region targeting. ShowCar records impression and click totals. Signed-in user ID and broad location context may be included in those records; a visitor identifier is only stored when advertising consent is enabled. ShowCar does not provide advertisers with a list of individual visitors merely because those individuals viewed or clicked an advert.

4. Destination websites

Advertisers are responsible for the security, privacy, legality, pricing, claims and content of their destination websites. ShowCar may route clicks through an internal tracking endpoint before redirecting the visitor to the advertiser's URL.

5. Sponsorship enquiries

Where a car owner enables sponsorship enquiries, ShowCar may collect the enquirer's submitted contact details/message and deliver them to the car owner and ShowCar administration. Advertisers and sponsors must use those details only for the relevant enquiry and in accordance with applicable privacy/marketing law.

6. Events

Event providers are responsible for the accuracy of event names, descriptions, dates, venues, ticket links, images and any other submitted information. Events can be subject to ShowCar approval before publication. ShowCar does not guarantee attendance, ticket availability or event operation.

7. Review, suspension and removal

ShowCar may review, reject, pause, suspend or remove adverts, events, providers or other commercial content where reasonably necessary for legal compliance, user safety, platform quality, technical reasons or breach of these terms.

8. Measurement

Impression/click figures are platform measurements intended for operational reporting. They may be affected by browser behaviour, consent settings, network failures, filtering and automated traffic controls and are not guaranteed to match third-party analytics exactly.

9. Data protection

Commercial users must not use ShowCar-provided personal data for unrelated purposes, sell it, enrich it with sensitive profiling or send unlawful electronic marketing. See the Privacy Notice and GDPR & Data Protection Policy.

10. Commercial arrangements

Any price, campaign period, cancellation/refund arrangement or additional commercial commitment agreed separately between ShowCar and an advertiser/provider forms part of that specific arrangement. Unless expressly agreed otherwise, publication is not guaranteed until material has been accepted and scheduled.

11. Contact

Commercial and compliance questions can be sent to info@showcar.uk.